- #Apple ibooks author press release how to
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Wilson’s Life on Earth, the Harvard professor’s attempt to rethink the biology textbook. One of the standout new textbooks announced today was E.O. But with ebooks - if publishing those ebooks is uncomplicated, just a few more steps than hitting File -> Save As…, built around common templates - what kinds of value could be unlocked? “Book” content can be episodic too.
#Apple ibooks author press release how to
In the print book era, deciding to try one of these ideas would involve estimating the potential audience, deciding whether it’s worth investing the time to design it, guessing at a print run, figuring out how to get it in the hands of local retailers, and a host of other complications.
#Apple ibooks author press release full
How will news organizations react to that newfound ease of publishing? What are the ebooks already lurking inside the heart of the newsroom, just waiting to be unlocked? Is it a compilation of all a newspaper’s restaurant reviews? A popular columnist’s collected works? A compendium of all the paper’s stories about the local high school football team, player profiles and game stories, full of big art? Several years’ worth of gardening columns, filtered to focus on what grows well in the local soil? A local band book/database that includes MP3 samples from each? An expanded version of the 100 Biggest Local Businesses section the biz desk puts out once a year? A detailed guide to the local public schools, aimed at people new to area? (Or, to put it another way, something done routinely in-house instead of farmed out to a contractor.) (Although just for iBooks, of course - in most cases, of course, you’ll also want to publish to the Kindle.) Particularly for news organizations - which typically have lots of good art to go along with their longer-form content - pulling together an attractive package could now be a matter of minutes instead of hours. Today’s announcement of iBooks Author promises to make that process a lot easier. It’s not impossible, of course - it’s just a pain. News organizations: Now’s the time to figure out how to jump on the ebook bandwagon.Īs I wrote the other day, ebooks as a platform have been limited by the relatively clunky process for converting a stack of text into an attractive digital product.
So what should someone in the news business take away from today’s announcements? Here are four ideas I think are worth keeping in mind. But in truth much of what Apple announced was squarely aimed at further disruption of the publishing industry - in this case, the book publishing industry, already facing disruption from Amazon and ebooks more broadly. The focus was on education, and Apple faces some significant hurdles in getting their products into actual schools (where textbook and technology purchasing are constricted by forces bureaucratic, fiscal, and otherwise).
#Apple ibooks author press release mac
You can see coverage from The Verge here, but the main takeaways are a new version of iBooks that enables great-looking interactive textbooks a new Mac app called iBooks Author that promises to make it much easier to assemble and publish ebooks and a new iTunes U app that makes it easier for universities and schools to create and distribute an entire course’s worth of material, from lecture videos to readings to assignments.
Apple’s New York education event - smack in the middle of the book publishing world - has concluded.
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